Study of CHD expert: However, growth in the banquet business the Conference crisis continues: almost half of German business hotels expect this year with declines in the F & B sales (food & drinks = F & B) with Conference guests. Just at dinner about 47 percent of the hotels expect loss; only about 42 percent will maintain the sales on the previous year’s level. At lunch, about 41 percent of the Conference Hotels forecast declines. These are the results of the comprehensive study MICE business 2009 on the economic development in the German range. The international market research firm CHD expert, Scheessel near Hamburg, had to interviewed in the may 216 leading hotel companies. Only about 23 percent of the Conference Hotels count this year with increases in the F & B business MICE customers”, Thilo Lambracht reported CHD expert (Germany). This is the average cover price of hot meals at 11.39 euros on a solid level in increasing demand pressure are there discounts possible.” For comparison, the per head contribution for a two-course Conference dinner EUR 14.92 euros, at a three-course banquet menu even 17.30.
The average revenue for finger food buffet is 9.56 euros. 7.20 per guest will be issued for snacks (soup or half sandwiches). Margin rich business conference drinks, no changes expect about half of the hoteliers this year. About 20 percent of the companies expect even growth. The average price for a drink package is 6.34 euros per guest. “Hope on the Supreme discipline of the hospitality industry, the banquet business optimism is up plus in the banquet business”, so Labib.
Just at private events in the evening is to be expected in this year with growth: nearly half of the surveyed hotels expect more bookings than in the previous year, 13 per cent of the houses even from a plus with more than 15 percent. Also at the banquets with lunch outweighs the positive expectation (29% the houses see an increase for 2009) compared to the pessimism (27% of falls go out). “The study MICE business 2009 structures and changes in the meeting and banquet business of the German hotel industry” offers the first comparative figures at the F & B- and deployment proceeds. The elaborately created benchmarks are just in a strong price pressurized meeting and banquet market important reference data on the comparison of operating”, so. Labib. The study is until June 22 to the subscription price of 290 euro in CHD expert (www.chd-expert.de, Tel. 04263 / 301300) available. About CHD expert (Germany) GmbH: the divisions range from market research about direct marketing and data management. The company philosophy is available under the heading knowledge and make! “.” The company was founded in 1997 as the Marktplatz Hotel GmbH and now as CHD expert GmbH international (Germany) working with partners in all economically important countries of Europe as well as United States, Canada and Asia. CHD expert among the preferred partners of the Hotel Association (IHA) Germany. The customer base includes companies in the areas of food & beverages, equipment and media. Thilo Labib CHD expert (Germany) GmbH Veerser WEG 2 b, D 27383 Scheessel (near Hamburg) Tel. + 49 (4263) 301-300, fax + 49 (4263) 301 333 press service: Carsten Hennig Tel. + 49 (4263) 301-131, mobile + 49 (160) 958 377 56 keywords: meeting, seminar, Conference, Congress, MICE, food & beverages, F & B, hotel, Conference Hotel, Germany press release and graphics for download: docs.google.com/View…